Explore the editorial of our latest bridal collection - Always You

Our newest collection of designer wedding dresses, Always You, showcases Love Story London in a new light. Taking inspiration and ideals from our iconic loves, Always You introduces our most luxurious fabrics focusing on texture and light. Liquid-like slipper satins and dreamy crinkle chiffons adorn silhouettes that feature an evolution of structure, shape and form.

Captured against the breathtaking backdrop of The Water Shed, an architectural marvel nestled in the coastal gem of Chichester, our editorial bridal imagery exudes a fusion of modern luxury and timeless charm for the fashion-forward bride.

Our latest bridal collection is tailored for the discerning modern bride who craves luxury without the extravagant price tag. In this exquisite array of designer wedding dresses, we embark on a journey of exploration, indulging in textures that captivate the senses. From intricate draping to the introduction of opulent fabrics, our collection redefines luxury bridal at a whole new level, promising an unparalleled experience for every bride-to-be.

Our new bridal collection can be found in our London flagship in Connaught Village, Marylebone, book your bridal appointment at our London bridal studio here.

With love,

Love Story London x